Kentro Webinar: Stats vs Stories: What motivates Donors?

Fundraisers often grapple with how best to approach potential donors, and what their triggers are. A lot of research has been done on this topic, and there is clear data available. Matt Hussey will unpack this topic in his session, including:

• -The psychology of giving and self actualization.
• -What is philanthropy (humans loving humans).
• -What motivates people to give.
• -The follies of presuming logic is a driver to giving.

** All participants are asked to read and abide by Kentro’s Principles of Welcome & Learning, which can be found here: https://kentronetwork.ca/kentro-principles-of-welcome-learning